Are Jews a Nation, a Family, or a Religious Community?


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When travelling abroad, we are all ambassadors of the Jewish people.
When we take our passport to travel abroad, we also carry with us our Jewish identity and a profound responsibility as representatives of our heritage.
A series of embarrassing events in the northern Thai town of Pai have highlighted the critical importance of mindful travel for Jewish travelers abroad. As a stream of reports emerged in Thai media of disruptive behavior attributed to Israeli tourists—from refusing to pay at local cafés to late-night disturbances—the situation caused the Israeli embassy to issue a powerful reminder of our responsibility as representatives of Jewish heritage. In an increasingly interconnected world, these incidents underscore how the actions of Jewish travelers can either uplift or tarnish perceptions of Judaism and the Jewish people.
Three core Jewish values—kavod ha-briyot (respect for all people), chillul Hashem (avoiding actions that dishonor Judaism), and derech eretz (proper conduct)—serve as guiding principles in ensuring that our interactions abroad are a source of blessing rather than friction.
The concept of kavod ha-briyot, honoring all of humanity, is deeply embedded in Jewish thought. The Torah teaches that every person is created b'tzelem Elokim, in the image of God (Genesis 1:27). This fundamental idea compels us to treat every individual with dignity, regardless of nationality, culture, or creed.
Jewish travelers should embody respect for others by demonstrating cultural sensitivity and avoiding behaviors that could be perceived as disrespectful. Learning a few basic phrases in the local language, dressing appropriately, and observing local customs can go a long way in fostering goodwill.
In Thailand, for example, where the head is considered the most sacred part of the body, it is considered offensive to touch someone's head—even a child's.
Hanging out in Thailand
Similarly, understanding the importance of the wai—a traditional Thai greeting performed by placing the hands together in a prayer-like gesture—can help Jewish travelers show respect. While Jewish tradition typically discourages bowing to others, acknowledging this greeting with a warm smile and a slight nod can bridge cultural differences without compromising religious principles.
One of the most serious prohibitions in Judaism is chillul Hashem, desecrating God's name through unethical or inappropriate behavior. The Talmud teaches that when a Jew acts dishonorably in public, it brings disgrace not only upon themselves but also upon the Jewish people and the Divine (Yoma 86a).
Conversely, acts of integrity and kindness can create kiddush Hashem, a sanctification of God's name. In Thailand, a Jewish traveler who pays the asking price at markets rather than aggressive haggling, leaves appropriate tips for service workers, or offers to help locals in need creates positive impressions of Jewish people. Simple gestures—such as learning to say "thank you" in Thai ("khob khun"), respecting queues rather than cutting in line, or speaking softly in public spaces where Thais value tranquility—can demonstrate that Jewish values emphasize consideration and respect.
When a Jewish traveler goes out of their way to clean up after themselves at street food stalls or beaches, or offers their seat to an elderly person on public transportation, these actions speak volumes about the ethical principles guiding Jewish conduct. Remember, when travelling abroad, we are all ambassadors of the Jewish people.
The phrase derech eretz literally means "the way of the land," but in Jewish tradition, it refers to proper conduct, good manners, and ethical behavior. The Midrash (Vayikra Rabbah 9:3) states, "Derech eretz precedes the Torah," emphasizing that fundamental decency is a prerequisite for a life of Torah observance.
A key aspect of derech eretz is being mindful of how our actions impact those around us. When traveling, this can mean simple gestures like waiting patiently in lines, respecting personal space, and expressing gratitude to hosts and service workers. In Thailand, where public displays of anger are frowned upon, maintaining a calm and composed demeanor, even in frustrating situations, is a reflection of derech eretz.
The author in Thailand
The Thai concept of "kreng jai"—being accommodating and non-confrontational—stands in stark contrast to what some Thai locals have described as aggressive and direct behavior by some Israeli visitors. This cultural clash underscores the importance of adapting our conduct to respect local norms.
While striving to uphold these values, Jewish travelers may face situations that test their principles. Encounters with antisemitism, unfamiliarity with kosher food options, or difficulties in observing religious practices can create moments of tension. In such cases, maintaining composure, seeking diplomatic solutions, and remembering the bigger picture are crucial.
Every Jewish traveler has the ability to leave a lasting impact, shaping perceptions of Judaism through their actions. By embodying these fundamental Jewish values – respecting others, avoiding chillul Hashem, and practicing good manners – they ensure that their presence abroad is a force for good.
Part of the mission of the Jewish people is to be a light unto the nations (Isaiah 42:6), illuminating the world with ethical behavior and moral clarity. Whether by showing kindness to a stranger, conducting business with integrity, or simply treating every person with dignity, Jewish travelers have a unique opportunity to fulfill this mission.
Travel is not just about seeing the world—it is about shaping it. By walking the path of Jewish values, we ensure that wherever we go, we bring honor to our heritage and make the world a better place.

Fantastic article. It would be wonderful if all travelers practiced this guidance. It’s imperative to be considerate when traveling so as to leave a positive impression. When in Rome do as the Romans do. There is a principal in social psychology that has proven that negative behavior is remembered more than neutral or positive behaviors and the negative cannot just be canceled out by an equal number of positive actions. It’s already an uphill battle in terms of public perception so it’s best to be conscientious to counteract negative stereotypes. The Thai culture is very polite and non confrontational and I believe it’s good manners to respect their culture.
The behavior of young Israelis who travel the world after their army service has long been a sore point.
I recall discussing this topic more than three decades ago, based on an article I used in an ESL class of high school girls.
One student suggested that secular attitudes and lack of understanding about ethical Jewish values in the home or at school were probably responsible for some Israelis "letting loose" when they traveled the globe.
This article probably addresses the children of those youngsters, so it's disheartening that the situation hasn't improved. But why should it? It's widely recognized that children learn from the behavior of adults around them, not merely from hearing about lofty ideals!
Clearly, educational policies must change.