Alli Sturgess was born in London, attended Bancrofts' School, graduated in Psychology BSc from University of Wales, Swansea in 2002, and worked as a Housing Officer for the homeless in Cardiff whilst qualifying in Drugs Awareness Training. Alli studied in Neve Yerushalayim Seminary for 7 months, returning to work as Education Coordinator for Aish UK. She moved back to Israel and trained in Life Coaching teaching 'Leadership Training and Life Skills' in Be'er Miriam and Meor Hatorah Seminaries. She worked at the ImaginAishions Dept in Israel, assisting in marketing and coordinating programmes and films. She taught in Michlelet Esther and Neve whilst training as graphic designer. She then moved to back to England to run Aish Birmingham with husband Rabbi Daniel Sturgess.